Fashion News

Liberia-born, Nyoni Sioh takes on the fashion world with his unique combination of British, Italian, and French tailoring

Nyoni Sioh brought versatility into the fashion industry of the United States, by bringing natural, artistic, romantic, and hints of the modern metropolitan gentleman fashion.

Nyoni Sioh was born in Monrovia, Liberia, but he had to relocate to other neighboring Western African countries due to the First Liberian Civil War in 1990. He later moved to Europe finally settled in the United States. During this time, he’s traveled, to France, Italy, the UK, the Netherlands,and Turkey.    

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Eventually, he begun to get highly involved in fashion and gathered an array of knowledge in the fashion market, which provided the foundation for his creativity in the industry, which ultimately cultivating the birth of ‘Nyoni Couture’, an affordable yet exquisite clothing brand. Nyoni began producing his line of menswear in collaboration with Italian artisans. This brand later included fragrance and other men accessories.

The grand opening of “Nyoni Couture” in Charlotte, NC brought together the likes of Liberia, United States, Nigerian and Ghanaian celebrities including the ‘Golden Boy of Ghana Movies’ John Dumelo. The store provides a one-of-a-kind opportunity in a one-stop-shopping environment for consumers to purchase high-quality European Suits.

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A lover of French Haute Couture and a disciple of both the British and Italian traditions of fine tailoring, today Nyoni fuses these diverse influences to create a stylish wardrobe for the sophisticated modern gentlemen – whichever walk of life he may come from.

Nyoni believes fashion designing is all about making the best use of one’s creativity and skills. It is something people of all ages and generations enjoy. So, if you love being creative and you are passionate about fashion then, a career in fashion designing will suit you the best.

Nyoni Couture largely remains an extension of its owner’s personal style: an elegant and classy approach to tailoring that incorporates a distinctly contemporary and cosmopolitan twist. Nyoni Couture offers hand-crafted tailoring, impeccable style, and hawk-eyed attention to detail therefore giving him the capability to transforming a man’s outfit from merely presentable to one that grants the wearer commanding stature and presence.

An appreciation of gentlemen’s style and elegance is not confined to any single social strata.

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Nyoni Couture aims to make superior quality and exclusive clothing available to a much wider demographic popularly known for the uniqueness, elegance, and style in the fashion line. Nyoni Couture knows the one-size-fits-all approach to menswear cannot realistically produce the same outstanding fit as bespoke tailoring.

A sea change is happening in fashion, in which the focus is shifting from hardcore streetwear towards a more tailored, grown-up design. What just a few seasons ago would have felt classic and bordering-on-boring passé now seems relevant and fresh. Nyoni Sioh an Independent Fashion Designer born out of love for the timeless appeal of traditional Neapolitan Men’s Tailoring seems to tap right into the Spirit of the Age.

Nyoni’s vision in his words, “My hallucination was always to put my country on the map in a more positive way as opposed to civil-unrest, poverty, and corruption,”. adding that he believes Liberia needs a better reflection if it must be a part of the civilized world.

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Nyoni’s contribution to the fashion world is recognized by several organizations which materializes into the PLITZS Award for Fashion Icon in recognition of commitment to making a difference. The Rev. Dr. Emmanuel W. Johnson Sr Award in Entrepreneurship by The DC Metro Chapter of the BWHESAA USA, Inc. Nyoni Sioh Is also a Member of MAN-MADE FOUNDATION who honored him for Inspiring and Preparing Next Generation For Legacy and Greatness.

Nyoni Couture offers hand-crafted tailoring, impeccable style, and hawk-eyed attention to detail transforming a man’s outfit from merely presentable to one that commands stature and presence of any room. Tailoring brings the art of creating exquisite one-of-a-kind garments for men.

Nyoni Couture largely remains an extension of its owner’s personal style: an elegant and classy approach to tailoring that incorporates a distinctly contemporary and cosmopolitan twist. Nyoni Couture offers hand-crafted tailoring, impeccable style, and hawk-eyed attention to detail therefore giving him the capability to transforming a man’s outfit from merely presentable to one that grants the wearer commanding stature and presence.