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Amazon Prime Day deals 2021: Best offers on Shark, Kindle, Nintendo Switch, Le Creuset and more

The wait is finally over. After weeks of anticipation, Amazon Prime Day 2021 has arrived and brought with it thousands of top offers on everything from TVs and laptops to games consoles, fashion, toys and more.

This year’s event, which runs for just 48 hours, has been heralded as the retailer’s biggest yet with more than 2 million deals and huge reductions on a range of big-name brands like Apple, Shark, Samsung and, of course, Amazon’s own-brand devices.

Whether you’ve been eagerly preparing for the event and have a strict shopping list to hand or you’re throwing caution to the wind and want to see what takes your fancy, the IndyBest team has got you covered.

In addition to individual round-ups of the latest alcohol, fitness, and tech deals to snap up, our shopping experts have collated this comprehensive guide to Prime Day, which includes the very best offers across the entire site and tips on how to make the most of the two-day bonanza.

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Read on for everything you need to know about Amazon Prime Day 2021.

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Our IndyBest team hand-picks every deal we feature. We may earn some commission from the links in this article, but our selections have been made independently and without bias. This revenue helps to fund journalism across The Independent.

Best Prime Day deals available now

Shark cordless upright vacuum cleaner: Was £399.99, now £299.99, Amazon.co.uk

Leave both hard floors and carpets spotless and free from pesky pet hair with this cordless model, which has anti-hair-wrap technology to stop lengths getting tangled in the brush. Giving up to 50 minutes of vacuuming on just one charge, you can also take the model from an upright to portable mode, for reaching difficult spots. While we haven’t tried this one, it’s no secret that we’re Shark fans, as it’s anti-hair-wrap cordless stick vacuum cleaner came out on top as our best buy in our review of the best cordless vacuum cleaners.

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Amazon Echo dot, 4th gen: Was £49.99, now £24.99, Amazon.co.uk

There’s a reason everyone you know has an Echo dot in their home – they’re just that good. So much so, the device featured in our review of the best smart speakers. The “new design proves to be a revamp of Amazon’s main smart speaker line”, which our writer thinks “does the business”. Whether you’re an Alexa aficionado or an ultra newbie, the “Echo dot is a great choice for a non-invasive speaker that produces great sound”.

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Apple’s premium in-ear wireless buds are comfortable to wear for extended periods and come in a stylish compact charging case that provides more than 24 hours of power in a single charge. In our Apple AirPods pro review, our tech expert was suitably enamoured, saying they “offer some of the best noise cancelling in any in-ear headphones”.

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Landing a spot in our guide to the best fitness trackers, you can trust it’s a reliable choice – and thankfully, it’s currently 40 per cent off right now. According to The Independent’s technology critic, David Phelan, it’s a great alternative to the Apple Watch if you don’t have an iPhone. It boasts a range of features, including workouts, sleep tracking, a heart-rate monitor and Amazon’s assistant, Alexa, built-in.

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Oral-B smart 6 6000N crossaction electric toothbrush: Was £219.99, now £54.99, Amazon.co.uk

Up your brushing game with this smart toothbrush from popular brand Oral-B, which comes with five brushing modes and a battery that will last you up to two weeks, so there’s no falling back on your old faithful manual brush when you run out of juice. You can also connect your brush to the Oral-B app, which gives you helpful feedback by sending alerts when you get a little brush happy and press too hard, or how to make the most of your cleaning routine.

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Simba hybrid mattress: Was £939, now £590.85, Amazon.co.uk

You really do get the best of both worlds with this foam/spring hybrid, which also comes with a 10-year guarantee. It boasts five layers including high-definition foam, a supportive base and a breathable top. The award-winning mattress was such a hit with us it made it into our review of the best mattresses, where our tester said: “If you’re prone to waking up with aches and pains, especially in your back, you’ll really notice the spinal support. The sinkage is spot on too – you don’t feel like you’re descending into the mattress itself, as is the case with some pure foam mattresses.” They went on to add: “Even in summer it keeps sweat at bay and its hypoallergenic knitted cover is a good choice for allergy sufferers too.”

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PS5 dualsense controller and charging station bundle: Was £85.13, now £64.99, Amazon.co.uk

Got your hands on a new PS5? A bundle of the new dualsense controller with a charging station is currently on sale this Prime Day. Besides looking and feeling good, in our round-up of the best PS5 accessories we said it had “some useful features such as haptic feedback, which is a form of far superior vibration”. The charging station is a convenient bonus.

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Emma hybrid double mattress: Was £809, now £446.02, Amazon.co.uk

It wouldn’t be Amazon Prime Day if we didn’t bring you an excellent deal on an Emma mattress – one of our favourite bed-in-a-box brands. We’ve said it before, and we’ll certainly say it again, the Emma hybrid mattress provides optimum support and comfort. Our writer said it’s soft and bouncy and “would be right at home in a five-star hotel”. You simply can’t argue with that. If you’d rather, the kingsize mattress (was £919, now £509.82, Amazon.co.uk) is also reduced in the Prime Day sale. Sleep easy knowing you’ve saved a whopping 45 per cent.

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Nintendo Switch neon + Sports Party + Rayman Legends + Monopoly: Was £321.99, now £299.99, Amazon.co.uk

Deals on Nintendo Switch consoles are few and far between, so when we find one we just have to share. “Nintendo has never been afraid of taking risks with its console designs, and the Switch console, first released in 2017, is a perfect example of them getting it just right,” praised our writer in their review of the best gaming consoles. It’s a “home console that can be detached from a TV dock and used as a portable device” and while it’s not as graphically advanced as some of its contemporaries, that never seems to matter. It’s a great piece of kit and you’ll get three games in this bundle. What more could you want?

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Ask about the news, the weather, make calls, set reminders – or anything else you’d expect from an Alexa-enabled device – while you’re on the road, thanks to this little gadget. With noisy car journeys in mind, it can hear your commands over everything from air conditioning to the roar of the road. And now’s the time to add this one to your basket, as Amazon is selling it for half price.

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As far as smartwatches for enhancing your workout go, Garmin is up there with the top brands, so you’re in good hands with its fēnix 6 pro. In fact, we rated a similar model, the Garmin fēnix 6 pro solar, as our best buy in our smartwatches for outdoor sports review, with our tester saying it was a “seriously useful tool for hiking and outdoor navigation as well as sport” thanks to it’s “large screen and reliable mapping technology”. With this sophisticated wearable, you can also track your heart rate and pulse, while training features help you to pace your workout.

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Aperol spritz – Aperol aperitivo, 70cl, with Cinzano prosecco DOC non vintage, 75cl: Was £24.99, now £18.79, Amazon.co.uk

A pairing made in heaven, bring these two bottles to all your sunny soireés for an Italian fizzy tipple. Enjoy the bittersweetness of the Aperol, owing to the orange and herbal ingredients, alongside the dry, aromatic flavours of the Cinzano prosecco, which has been sourced from the vineyards of the Colline Trevigiane. With almost 30 per cent off, why not treat yourself to a goblet – or two – of the classic summertime aperitif.

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Nespresso vertuo plus coffee machine: Was £179.99, now £68.99, Amazon.co.uk

If you want to get barista-quality coffee at home, Nespresso is a brand to know when it comes to pod machines, proven by the fact that this exact machine featured in our review of the best. “If you’re not a creature of habit when it comes to your coffee and you like different styles and quantities of brew, then this Nespresso machine can provide you with everything from a single espresso to a longer drink, as well as everything in between,” noted our tester. Plus, unlike many other coffee machines, it’s a sleek design that we think would look ideal in any kitchen.

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Eufy robovac G10 robot vacuum cleaner: Was £229.99, now £189.99, Amazon.co.uk

Looking to make your household chores a lot easier? You need a robot vacuum cleaner in your life. Enter this Eufy model, which earned a spot in our review of the best. This two-in-one machine can vacuum and mop floors, and is one of the cheapest robots out there – so thankfully, this Prime Day deal is here to make it an even more pocket-friendly purchase. According to our tester, this was the only robot vacuum they tested which “came with its own handy cleaning brush to help you remove the dust and hairs that get stuck underneath the robot,” which was a nice touch. It also has a waterproof base mat for use when you select the mopping function.

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Landing a spot in our guide to the best fitness trackers, you can trust it’s a reliable choice – and thankfully, it’s currently 40 per cent off right now. According to The Independent’s technology critic, David Phelan, it’s a great alternative to the Apple Watch if you don’t have an iPhone. It boasts a range of features, including a range of workouts, sleep tracking, a heart rate monitor, and Amazon’s assistant, Alexa, built-in.

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Kärcher K5 high pressure washer: Was £567.62, now £308.99, Amazon.co.uk

Blasting away stubborn mud, mildew and stains from cars, bikes and garden furniture just got a whole lot easier (and cheaper) with this whopping deal on the Kärcher K5. As brands go, it’s always been one of our favourites and this model “does it all”, according to our reviewer, who featured it in our guide to the best pressure washers. The “extra oomph, courtesy of 180 BAR water pressure, will vaporise stubborn stains from high traffic areas”, but its “wide range of settings means it can also be used on surfaces where a little more care is required”, for example, bikes or car doors. With 45 per cent off this Prime Day, it’s a no-brainer if you’ve been considering investing.

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Ninja 3-in-1 food processor BN800UK: Was £199.99, now £119.99, Amazon.co.uk

Ninja appliances are popular at the best of times, but during sale events, such as Prime Day, the hype is real. You can trust the performance of this 3-in-1 model since it featured in our review of the best food processors, with our writer noting that the “Auto-iQ technology (exclusive to Ninja) makes this product truly unique”. What’s more, it’s not just a food processor, it’s also a multi-serve blender and personal blender, which, according to our reviewer, is a “massive perk”. Take it from us, you need this in your kitchen.

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Samsung 55NU8500 55in curved ultra HD smart 4K TV: Was £1,599.99, now £629, Amazon.co.uk

Increasing the field of view and making for a more immersive experience, curved TVs are a great choice – and there’s currently 61 per cent off this Samsung device. Boasting a 4K display and smart technology, you’ll be able to stream all your favourites in high quality. What’s more, Samsung is a brand you can trust when it comes to 4K TVs since one of its models featured in our review of the best, with our writer praising the image quality for being “sharp and detailed”.

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Shark upright vacuum cleaner NZ801UKTSB: Was £379.99, now £183.99, Amazon.co.uk

Mrs Hinch would love to see this whopping discount on one of her favourite cleaning brands, Shark – and its popularity means we predict a sell-out. This upright model is in our guide to the best pet vacuum cleaners and our reviewer praised it for being a “versatile machine with some nifty pet-related tricks up its sleeve”, such as a soft roller that works in conjunction with the anti-hair-wrap brush to catch longer hairs. This system, along with the lift away feature, which allows the cylinder to disconnect from the body of the vacuum to give you more flexibility, worked well for our tester.

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Le Creuset cast iron round casserole dish: Was £405, now £283, Amazon.co.uk

As casserole dishes go, Le Creuset really does live up to its name as being “the queen of the kitchen”. “A culinary classic, it’s been loved by chefs around the world for nearly a century,” noted our writer when they reviewed it for a round-up of the best casserole dishes. The pan itself is versatile – it “can be used on a range of hobs, agas and even the barbecue for a range of dishes, whether it’s a bolognese, a leg of meat or bog-standard casserole (although nothing is bog standard when it comes to Le Creuset)”.

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Microsoft Surface pro 7 12.3in tablet: Was £1,169, now £749, Amazon.co.uk

As tablets go, this high-end device from Microsoft is where it’s at. “The Surface range often offers comprehensive connectivity, and there are USB-A and USB-C sockets here,” The Independent’s technology critic, David Phelan, said in his review of the best tablets. The 12.3in screen is bright and inviting, while the trademark kickstand helps with the Surface pro 7’s versatility, too.

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Philips lumea prestige IPL cordless hair removal device: Was £450, now £299.99, Amazon.co.uk

Looking to avoid the laborious task of regularly shaving or waxing? Enter the Philips lumea. It’s one of our favourites here at IndyBest, featuring in our review of the best IPL hair removal device. With two treatment modes, it’s ideal for quickly treating larger areas such as legs, plus, it comes with a discrete on-the-go trimmer, which “makes it quick and easy to remove even the finest facial hairs”. As these devices are investments, it’s worth taking advantage of the whopping 40 per cent saving today.

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Amazon Kindle paperwhite: Was £119.99, now £79.99, Amazon.co.uk

Calling all bookworms – there’s a huge saving to be had on this Kindle paperwhite. Taking the top spot in our review of the best ereaders, our writer said it’s the “Goldilocks ebook reader: a big step up from the entry-level Kindle, but nowhere near the price of the premium Oasis”. The “high-resolution screen” is extremely easy to read on, while “the design is elegant”. You’ll also benefit from free 4G, something our writer noted as being “especially handy if you want to buy a new title when you’re away from wifi, such as on the beach”.

Buy now

Oral-B Smart 6 6000N electric toothbrush: Was £109.99, now £54.99, Amazon.co.uk

Oral-B is a name to trust when it comes to your toothbrush – it featured twice in our review of the best electric toothbrushes. This particular model is 50 per cent off in the Prime Day sale and boasts a number of features, including five different cleaning modes and varied pressure control, so you know your teeth will be at their healthiest. You can also connect it to your phone via the Oral-B app, so you can record how you brush your teeth and get helpful feedback on your routine and how to improve it.

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Bose noise cancelling headphones 700: Was £349.95, now £209.99, Amazon.co.uk

You can expect huge savings on high-quality tech gadgets during Prime Day – including on these Bose noise cancelling headphones, which landed a spot in our review of the best wireless headphones. With “a lightweight headband and super-soft ear cups, the headphones are superbly comfortable even for lengthy listening sessions”, while the noise-cancelling is “effective”.

Buy now

Voucher codes

For the latest discounts on tech, home appliances and more, try the links below:

Read more on Amazon Prime Day 2021

Best Prime Day home appliance deals– There are huge savings across big-name brands such as Shark, Dyson, Nespresso and Philips right now

Best Prime Day tech deals – Whether it’s a new phone, tablet, laptop or noise-cancelling headphones, you’ll find the best deal here

Best Prime Day Nintendo Switch deals– Calling all gamers: there’s big discounts on the popular console and bundles

Best Prime Day fashion and clothing deals – With prices slashed on dresses, jeans and more, it’s time to get your re-entry outfit planned

Best Prime Day kids’ toys deals – Find discounts on toys, gadgets and board games for kids of all ages

Best Prime Day TV deals – Update your at-home cinema experience without paying full price with our featured deals

Best Prime Day gaming deals – Looking for a new console, or after a new controller or game? Here are the best deals for gamers

Best Prime Day fitness deals – From yoga mats to dumbbells, snap up these savings and upgrade your home workout

Best Prime Day laptop deals– Find big discounts on MacBooks, Microsoft Surface laptops and more

Best Prime Day Amazon device deals– Discover big savings on Amazon’s cutting-edge smart home tech

Best Prime Day Apple deals – With rarely seen savings on the brand’s products, it’s the perfect time to invest in new tech

Best Prime Day alcohol deals – All the boozy savings you need to know about on spirits, wine and beer

Best Amazon Prime Day deals – Read our IndyBest guide to all the best Prime Day 2021 deals

IndyBest product reviews are unbiased, independent advice you can trust. On some occasions, we earn revenue if you click the links and buy the products, but we never allow this to bias our coverage. The reviews are compiled through a mix of expert opinion and real-world testing.